Product Information Page

Product Information Page


Ambrosia Custard 'Devon Knows'

On the creative idea, Erceyes said that “at the centre of the thinking is bringing back what made Ambrosia famous in the first place".

He added: "We really believe in having those brand distinctive assets – strapline, tone of voice, visuals – to really build on, because it's all about creating those memory structures in consumers mind. So whenever the need arises, our brand just becomes top of their mind.”